Campaign Creation

In this article we'll go through the steps to create campaigns. To begin, follow the prompts below: 

1. Select Add New under the Campaigns tab in the site menu

2. Create a Campaign Name and a Description if one is needed

3. Define the time that this campaign will run

4. Input the Campaign Budget if one has been defined and you plan to use the Budget Tracking feature 

5. Indicate the IRI Category and Nielsen Category if desired

6. Determine if this campaign will be measuring okapi ROI. If yes, switch the feature on

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